Wednesday, April 12, 2006

Press Releases

Many of us may know that press-releases for the most part, at least in Google, do not bring about much in the realm of "link juice." But, like any good "whitehat" SEO, I would tell you that it's not all about link juice. Press releases can be a great way to get business when news comes out. I call this "riding on the coattails." I'm sure it's not a new idea, but it's a valid technique that can get results.

Here is the press release:

Users were then directed to:

And besides, press releases do still yield "link juice" in MSN and Yahoo.


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